Bonjour lecteurs! Back to our weekly dose of fashion after a little break. Our series of kids’ fashion series on Instagram was such a hit we will definitely do something like that again in the future for you to win some cool clothes for your little ones! But for now, I am super contente to feature a Frenchie brand that we have been loving from the start! Baba Fashionista with Sergent Major is full of fab colours for the season and that simply puts a smile on my face 🙂 C’est parti!
Sergent Major was created in 1987 and is a classic kids’ brand in France. For me, it has always been a shop where we would get some beautiful clothes. And it was also one of the first labels that I shared on my blog!
The brand wants children to stay children. So while its fashion is very smart, being comfy is key too! Because the label wants children to make stories and have fun in its clothes! Concepts such as the imagination, the complicity and creativity are part of its beliefs.
Without forgetting the quality too!
Sergent Major Halloween Party
The brand has now launched some shops in the UK, hurrah! To celebrate it, we were invited to a Halloween Party très spéciale in one of its boutiques in Chelsea last week.
It was so much fun and we were able to see the AW18 collection while having fun!
We selected some outfits to try and here is what we made of it!
As soon as we entered the shop, the brand’s series of Halloween PJs immediately caught my eyes!
The range is bien sûr not available anymore, but you can now purchase a very sweet Christmas collection! It is so adorable I might actually get tempted and get one for Baba when we go to France at Christmas!
Those Halloween PJs are so fab we are still wearing them even though Halloween is over for good! It came in a bag as in my picture from the party and they are super comfy! It is so Frenchie to get some velvet pajamas. Baba has always had so many because it is very common in France.
Plus it glows in the dark so it is super cool! I would have never bought an outfit like that before but it is so pretty!
As I already mentioned it in the past, we call this shade ‘bleu canard‘ in French (duck blue!). It is such a nice twist to a classical one! I absolutely love it for the season! It is so pretty and unusual!
Cut so that your little one can be comfy while super smart, it is also super warm so that my Baba is at ease when out and about!
With its adjustable elastic waistband inside, it provides a great fit and you can keep them longer!
Plus, if your little ones eat too many mince pies at Christmas, they can have a bit more room 🙂
Made in 100% cotton, it is also super easy to wash. Get a couple of those! Sergent Major also sells them in brown or yellow.
This had to be my fave item from the AW18 collection! Such a clever coat! Indeed, this coat is actually 3 in 1! Created with two layers, there is a puff jacket inside so that you can take it off and wear it on its own!
Again, in a beautiful bleu canard, my Baba looks super stylish with this! It keeps him warm and he looks so handsome!!!!
When it is getting colder, I will zip back this inside jacket to the raincoat so that we have an extra layer! It makes such a stylish winter coat!
And when the days are warmer, we will wear the top raincoat on its own! Still super elegant in Sergent Major!
It is so good too because it means you can use this coat all year round! You can buy one and you get 3 different styles with it!
Plus it is so easy to transform it with the zip inside and the buttons!
The fleece version is definitely my fave with such a vibrant couleur but all three looks are fab!
Baba Fashionista with Sergent Major – Le verdict
Sergent Major did not disappoint us with its fab AW18 collection! As always, each garment is made so that your little ones are comfy while looking super trendy!
The brand always thinks of les petits détails that make the difference. They know that mamans want quality clothes at good prices. You can be sure that each piece you get will look fab and will last you as long as possible!
I still have some outfits that Baba was wearing as a tiny bébé and they still look stunning! They will be passed on to some family members when it is time 🙂
I am so happy that Sergent Major is now available in the UK! If you like Frenchie style that is also here to last, you have to go and visit one of its beautiful boutiques! No doubt you will be charmed and you might end up with more than what you really needed 🙂