Jamie Oliver Opens The Fresh Thinking Café

Bonjour lecteurs! Do you ever feel guilty of wasting food when you cook? I do! I must admit that we are pretty terrible with this… And when I hear that Jamie Oliver Opens The Fresh Thinking Café, I am intrigued! Indeed, this unusual pop-up café is opening in East London next week, where diners will be able to enjoy a tasting menu of delicious dishes, inspired by the most commonly wasted ingredients in the UK! Another good idée from this delicious gentleman that Jamie Oliver is!

The Fresh Thinking Café – A Fab Concept

Bored of wasting and more interested in the taste? Well, you will like the Fresh Thinking Café by Jamie Oliver. It uses the surplus from the local suppliers wherever possible so that you can enjoy some tasty food.

Fresh Thinking Café, Pop-Up Café, Jamie Oliver, Hotpoint, Wasted Food, Things to Do in London, the Frenchie Mummy, East London

The fameux chef teamed up with Hotpoint and will make us think differently about the ‘forgotten food’ we have in our fridge.

Did You Know?

And let me share with you some shocking figures! Did you know that roughly a third (1.6 billion tonnes) of the food produced globally is wasted every year? Hotpoint did a survey and it seemed that 65% of Brits worry about wasting food! I do! And at the same time, I feel guilty because I want to save up money!

And here are the UK’s 10 most-wasted foods:

  1. Bread
  2. Bagged salad
  3. Fresh vegetables
  4. Cooked leftovers
  5. Fresh fruit
  6. Milk
  7. Eggs
  8. Cheese
  9. Meat
  10. Fish

Does this ring a bell? Well, you need to have a closer look at the Fresh Thinking Café then!

Fresh Thinking Café, Pop-Up Café, Jamie Oliver, Hotpoint, Wasted Food, Things to Do in London, the Frenchie Mummy, East London

Fancy Some Yummy Food?

It will open at 133–135 Bethnal Green Road, on Weds 10 and Thurs 11 October. Even better, le concept est simple. You come in, you eat and you pay what you want. The money proceeded will go to FoodCycle, a charity fighting food waster, food poverty and loneliness across the UK.

The menu even features two vegan dishes (a spiced roasted cauliflower, and a vegan chocolate mousse with nut brittle).

Fresh Thinking Café, Pop-Up Café, Jamie Oliver, Hotpoint, Wasted Food, Things to Do in London, the Frenchie Mummy, East London

If Jamie Oliver wants to show me how easy it is to cut unnecessary waste in the kitchen, and dish up delicious food at the same time, then I say ‘oui!’

Fancy a bit? Not of Jamie Oliver! But of some delicious food and help a good cause at the same time?

Join in with Hotpoint, who is on a mission to tackle food waste by encouraging the public to think differently about the forgotten foods in their kitchen and get creative with leftovers.

Book a table now and see you there next week!

Disclosure: I have been invited to the Fresh Thinking Café to taste some yummy food! And you would be silly not to join in the fun with moi!





  1. Priscilla Stubbs
    October 6, 2018 / 8:28 am

    What a great idea

  2. Sandra Fortune
    October 6, 2018 / 9:09 am

    Fab Idea Jamie Oliver’s great with food especially for kids he’s always thinking healthy too

  3. Jeanette Leighton
    October 6, 2018 / 10:58 am

    I’m guilty of wasting food especially bread , this is a great idea

  4. Susan B
    October 6, 2018 / 12:27 pm

    Good on, Jamie! Why hasn’t he been knighted yet? I am a big fan of his health crusades.

  5. Denise walton
    October 6, 2018 / 2:17 pm

    Great idea so much waste these days

  6. Rebecca Whatmore
    October 6, 2018 / 6:40 pm

    What a great idea. I’ve found by meal planning I am not wasting as nearly as much as I had been.

  7. Margaret GALLAGHER
    October 6, 2018 / 7:20 pm

    Ooo la la – wouldn’t mind trying this myself – looks fabulous

  8. Valeria Balan
    October 6, 2018 / 7:36 pm

    Great article

  9. Theresa Thomas
    October 6, 2018 / 9:21 pm

    I always make bread and butter pudding with wasted bread

  10. Emma Middleton
    October 7, 2018 / 7:06 am

    Olive Jamie’s ideas, he really thinks outside the box

  11. Lisa Hall
    October 7, 2018 / 7:16 am

    Fab idea, love Jamie Oliver

  12. Samantha O'D
    October 7, 2018 / 12:46 pm

    such a great idea

  13. Hayley Todd
    October 7, 2018 / 1:31 pm

    This is such a brilliant idea, as in all honesty, we are guilty of throwing away far too much waste food. It would be great to gain inspiration, but what I most love is the fact that the money goes to charity.

    October 7, 2018 / 10:43 pm

    He is one of the best chefs out there!!

  15. Rebecca Whatmore
    October 8, 2018 / 4:16 pm

    Interesting to see what foods are wasted the most.

  16. Sarah-Dawn Pope
    October 9, 2018 / 10:24 am

    I try not to waste much, but always end up wasting some bread

  17. Lynn Neal
    October 9, 2018 / 9:13 pm

    Great idea to help people reduce their waste!

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